Plumbee engineering

Tech Talk Night: Transforming Mobile Push Notifications with Big Data

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After the recent foray into the exciting worlds of Clojure and Elixir, we’re delighted to announce a second Plumbee Tech Talk Night!

The event will take place at our offices on Tuesday 18 November 2014 from 6:45pm, with the first talk starting at 7pm.

Our speakers on the night will be Pablo Varela (Systems Engineering) and Dennis Waldron (Data Engineering). Dennis and Pablo will explain how we at Plumbee collect and process data at scale (existing warehouse of 87TB with around 450 million events added daily), and how we use this data to send relevant push notifications to our players to keep them engaged. Example notifications include beginnings and ends of weekly challenge features in our games, and promotional gifts targeted at specific audiences.

This will be a technical talk in which we will deep dive into how we use Amazon services such as Elastic Map Reduce (EMR), Data Pipeline, Simple Notification Service (SNS) and Simple Workflow (SWF), among others. You will also have the chance to see the simple but effective internal tools that our Product Managers, CRM and Marketing teams use to target mobile players.

On the night, we will provide pizza and a selection of beers and soft drinks.

This event is open to all. For more information and to secure one of a limited number of places, please visit the event page.

Hope to see you there!

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